{"id":12639,"date":"2020-03-13T13:52:52","date_gmt":"2020-03-13T19:52:52","guid":{"rendered":"https:\/\/greyecreative.com\/staging\/8397\/?p=12639"},"modified":"2020-03-16T15:47:13","modified_gmt":"2020-03-16T21:47:13","slug":"commit-to-start-basic-blogging","status":"publish","type":"post","link":"https:\/\/greyecreative.com\/staging\/8397\/commit-to-start-basic-blogging\/","title":{"rendered":"The Morning Mark &#8211; Commit to Start Basic Blogging"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"12639\" class=\"elementor elementor-12639\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"has_ma_el_bg_slider elementor-section elementor-top-section elementor-element elementor-element-9e0425d elementor-section-boxed elementor-section-height-default elementor-section-height-default jltma-glass-effect-no\" data-id=\"9e0425d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_ma_el_bg_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c4f196f jltma-glass-effect-no\" data-id=\"c4f196f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-46f44c8 jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"46f44c8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Good morning! Do you have one minute\u00a0<strong>to read<\/strong>\u00a0and one hour<strong>\u00a0to do<\/strong>? If so, you can improve your small business\u2019 marketing in a big way. Each week, we will provide new ideas. Grab your morning beverage and let\u2019s get started:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_ma_el_bg_slider elementor-section elementor-top-section elementor-element elementor-element-597e11f elementor-section-boxed elementor-section-height-default elementor-section-height-default jltma-glass-effect-no\" data-id=\"597e11f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_ma_el_bg_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c3ded9a jltma-glass-effect-no\" data-id=\"c3ded9a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-37bbbb5 jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"37bbbb5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This Week: Commit to Start Basic Blogging<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5af03a9 jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"5af03a9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Social media is great, but there&#8217;s a limit to how much you can say in each post. If you find you&#8217;re running up against space constraints time and again, you should start blogging. After all, blogging is nothing more than writing longer social media posts.<\/p><p><span style=\"text-decoration: underline\">Commit to start basic blogging in five easy steps:<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f990375 elementor-widget-divider--view-line jltma-glass-effect-no elementor-widget elementor-widget-divider\" data-id=\"f990375\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b77e28 jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"9b77e28\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>STEP ONE<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-139b4f1 jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"139b4f1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Is your website ready for blogging?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b47e21 jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"4b47e21\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>See what your website is equipped to handle. Many websites already have the capability to blog. If not, contact your web designer. This should not take the designer more than an hour or two. Ask them to show you the basic steps to creating a new blog post.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bea0456 jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"bea0456\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>STEP TWO<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7d68e6f jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"7d68e6f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Create a blog schedule.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9253c9 jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"e9253c9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Decide you&#8217;re going to blog once a month. Create topics to cover the next six months. As with your social posting, think about this from the point of view of your audience. What would they want to know more about with respect to your business? What would they find \u201centertaining, educational, or inspirational\u201d?\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c7ca1cc jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"c7ca1cc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>STEP THREE<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d78306a jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"d78306a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>It&#8217;s time to write.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a828bd2 jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"a828bd2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Create your first blog post. Since you already have your topic, just start writing. Over time, you&#8217;ll find your voice, and it will become more comfortable. Don\u2019t feel like your first blog post must be perfect. Just make sure it is grammatically and factually correct.<\/p><p>The good news is you can make changes at any time. Even after you post, if you discover an error or if something about your topic changes, it is easy to take care of.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ab826d0 jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"ab826d0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>STEP FOUR<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2528061 jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"2528061\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Optimize your blog post.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4014579 jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"4014579\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Now that you&#8217;re done writing, let\u2019s see if we can make this post work even better for us. Best practices at a minimum:<\/p><ul><li>800 words\u00a0<\/li><li>Try to use a keyword in the blog post title\u00a0<\/li><li>Use a clever title<\/li><li>Add a link to additional support information on your website<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7ec1c92 jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"7ec1c92\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>STEP FIVE<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d52326b jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"d52326b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Go live with your blog post.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a5c52a jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"2a5c52a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Post your blog and monitor how it does. Use these numbers to drive the choices of your future topics. Don\u2019t forget to promote it in a dedicated social media post with a link<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f69e5a7 elementor-widget-divider--view-line jltma-glass-effect-no elementor-widget elementor-widget-divider\" data-id=\"f69e5a7\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ac696ff jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"ac696ff\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Payoff: If the goal is to create a relationship with your target audience, a blog should be exponentially more helpful in their understanding of who you are and what your business is about. You can start slowly (a few paragraphs once a month) and work your way up (longer and more frequent blogs).<\/p><p>Blogs have the added payoff of helping your website be less static and more relevant, which is what the search engines like. Also, blogs help prove you are who you say you are, which is part of the formula for doing well with search engines.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f2bce29 jltma-glass-effect-no elementor-widget elementor-widget-spacer\" data-id=\"f2bce29\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_ma_el_bg_slider elementor-section elementor-top-section elementor-element elementor-element-5b95873 elementor-section-boxed elementor-section-height-default elementor-section-height-default jltma-glass-effect-no\" data-id=\"5b95873\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_ma_el_bg_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-25107c2 jltma-glass-effect-no\" data-id=\"25107c2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fd1daa5 jltma-glass-effect-no elementor-widget elementor-widget-spacer\" data-id=\"fd1daa5\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a0a2c9b jltma-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"a0a2c9b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Want a new bit of marketing each week? <a href=\"https:\/\/greyecreative.com\/staging\/8397\/newsletter\"><span style=\"text-decoration: underline\">Subscribe<\/span><\/a> to the Morning Mark. Like our simple-but-proactive approach to marketing? Visit us at <a href=\"https:\/\/greyecreative.com\/staging\/8397\">smallbizbrands.com<\/a>.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Good morning! Do you have one minute\u00a0to read\u00a0and one hour\u00a0to do? If so, you can improve your small business\u2019 marketing in a big way. Each week, we will provide new ideas. Grab your morning beverage and let\u2019s get started: This Week: Commit to Start Basic Blogging Social media is great, but there&#8217;s a limit to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"saved_in_kubio":false,"footnotes":""},"categories":[49,100],"tags":[86,107,106,105,102,95],"class_list":["post-12639","post","type-post","status-publish","format-standard","hentry","category-branding","category-the-morning-mark-2","tag-keep-marketing-simple","tag-marketing-ideas-for-small-business","tag-marketing-your-business","tag-small-business-marketing","tag-small-business-owner","tag-social-media"],"_links":{"self":[{"href":"https:\/\/greyecreative.com\/staging\/8397\/wp-json\/wp\/v2\/posts\/12639","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/greyecreative.com\/staging\/8397\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/greyecreative.com\/staging\/8397\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/greyecreative.com\/staging\/8397\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/greyecreative.com\/staging\/8397\/wp-json\/wp\/v2\/comments?post=12639"}],"version-history":[{"count":0,"href":"https:\/\/greyecreative.com\/staging\/8397\/wp-json\/wp\/v2\/posts\/12639\/revisions"}],"wp:attachment":[{"href":"https:\/\/greyecreative.com\/staging\/8397\/wp-json\/wp\/v2\/media?parent=12639"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/greyecreative.com\/staging\/8397\/wp-json\/wp\/v2\/categories?post=12639"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/greyecreative.com\/staging\/8397\/wp-json\/wp\/v2\/tags?post=12639"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}